Vol.12 No. 1, 2007

Vol.12 No. 1, 2007

EDITORIAL
João Carvalho das Neves
Portuguese Journal of Management Studies, 12(1), pp. 3
Full Article (PDF)

THE COST OF EQUITY OF PORTUGUESE PUBLIC FIRMS:
A DOWNSIDE RISK APPROACH
Ricardo Pereira
Portuguese Journal of Management Studies 12(1), pp. 7-25
Full Article (PDF)

MARKET ORIENTATION AND THE SYNERGISTIC EFFECT OF MEDIATING
AND MODERATING FACTORS ON PERFORMANCE: THE CASE
OF THE FASHION CLUSTER
Manuel A. Ramos Marçães, Minoo Farhangmehr, and José Carlos Pinho
Portuguese Journal of Management Studies 12(1), pp. 27-43
Full Article (PDF)

WEB CONSUMER BEHAVIOR: THE EFFECT OF ENJOYMENT
ON INNOVATIVENESS
E!isabete Magalhães Serra, Fernando Colmenero-Ferreira, and José Manuel Carvalho Vieira
Portuguese Journal of Management Studies 12(1), pp. 45-59
Full Article (PDF)